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Public Relations Manager at Professional Diversity Network in Chicago, IL

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About Us

Professional Diversity Network, Inc. (NASDAQ: IPDN) is headquartered in the Chicago metropolitan area with branches in New York, Minnesota and China respectively. PDN went public in 2013 and the company has continued to grow, develop and prosper. Currently, PDN network is comprised of more than 15 million registered users and 180,000 paid members.

PDN offers comprehensive services that are jointly functioned to improve the life of others. Members can achieve their personal and career goals through numerous on line & offline tools, resources and opportunities offered by PDN.

International Association of Women (IAW) was funded in Chicago, Illinois in 2017, an online network tailored to provide diverse professionals in the United States with access to career building and social opportunities. IAW serves as an educational and social platform for its member in both the US and China by providing online education, exclusive industry content, and networking events to facilitate and ensure professional women’s success in their career and personal lives.

Job Responsibilities/Duties:

 

  • The PR manager will be responsible for supporting all public relations and marketing initiatives of the company, including defining and implementing strategies for external/internal communications.

  • Define strategic media channels and partners for news distribution.

  • Pitch media coverage of the company and products.

  • Build, maintain and expand media relations.

  • Create and implement strategies to enhance and improve the profile of the company and our US and China businesses.

  • Implement internal communication programs that support company goals and promotes a global understanding of corporate strategy.

  • Work with marketing team to utilize print, digital and social media, along with other technology to enhance corporate communication and brand image.

  • Create corporate communications materials, including informational packets, advertising/marketing efforts, press releases, supports and trains management for media interaction, and manages internet/intranet content.

  • Work closely with company leaders and marketing team on both external and internal event planning, execution and pre/post-event media exposure.

  • Must have corporate PR and crisis communication experiences.

Key Qualities:

  • At least 4 years of corporate public relations experience.

  • Experience within e-commerce and/or direct to consumer platforms/organizations preferred.

  • Experience in developing short and long term strategic plans.

  • Exceptional collaboration skills, proven ability to form strong cross-functional relationships with varying business partners.

  • Strong written and verbal communication skills.

  • Excellent interpersonal skills.

  • Strong network in the media industry and social circles.

  • Ability to establish and maintain effective working relationships with all levels of external and internal partners.

  • Creative thinker; cheerful and solutions-oriented team player.

 

Minimum Qualifications:

Bachelor’s degree in Public Relations, Marketing, Communications, or related field.  Minimum 4 years of experience in corporate marketing, public relations and/or communications.

 

 

 

 

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